Location-based services like Foursquare saw their popularity increase dramatically in 2010, and along with that popularity came plenty of press attention. To some, location-based services may…
Rumors are swirling that tomorrow Verizon will announce the availability of the iPhone to its customers. Currently, AT&T is the only mobile carrier in the US that offers the iPhone.
AT&T’s…
While mobile commerce remains a minority activity, it is experiencing strong growth, with 8% of online shoppers making a purchase from their phones this Christmas, up from just 2% last year.
This…
Social gaming exploded last year. More consumers are now playing these sorts of games online, and brands (ranging from SMEs and local businesses to blue-chips and multinationals) are…
Most traditional publishing executives have bought into the idea that digital is crucial to the success of their publications in the 21st century. But despite the fact that most of them are…
Google may be the dominant search engine in much of the world, but that doesn’t mean it’s perfect. To the contrary: there are plenty of examples which indicate that Google struggles to…
Although 90% of tech brands have a presence on at least two social networks, they are failing to make the most of opportunities for customer engagement, with many failing to respond to tweets and…
A few months ago, I wrote about how a large chunk of e-commerce’s future is extremely likely to lie with Facebook. The recent announcement of half a billion active members should be enough…
Social media advertising may still be seen as chump change by some, but brand advertisers like what they see on Facebook. And according to the company’s Chief Operating Officer Sheryl…
If there’s one thing major mobile carriers don’t like to do, it’s work together. But that appears to be what they’re doing in the mobile payment space. And considering how tight the market…
While conventional thinking tells us that tech geeks and early adopters tend to have a Y chromosome, research shows that women are increasingly the most prolific users of hardware and…
Facebook recently announced it has hit the major milestone of 500m users, following hot on the heels of the news that, in the US, the site has overtaken Google for the first time. This is…
This post from Kevin Gibbons of SEOptimise is part of the #JUMPchallenge, a blogging competition designed to raise awareness on how to join up online and offline marketing, launched to support…
You’ve worked hard building a strong relationship between your business and its customers. They trust that your products and services meet their needs, and more importantly, they trust the…
Google has announced changes to the way in which it deals with trademarks and Google AdWords at a press conference this morning.
In a move which brings the UK in line with its US policy,…